Senior Manager One to One Marketing Consumer

At Allianz, we’re proud to be one of the world’s leading insurance and asset management brands, with a workforce as diverse as the world around us.

We care about our customers, which is why we hire the very best people to further our commitment to securing the future of our customers, partners, and the community so we’re ready when they need it most.

We offer our people a workplace where everyone feels like they belong, while promoting a culture of lifelong learning, development, and global mobility. Join us and share your ideas, be inspired, give back and feel proud to be a part an organisation doing meaningful work that matters like tackling climate change, mental health, and well-being.

Let’s care for tomorrow, so we can create a better future together, for everyone.

You'll be responsible for

• Lead and collaborate with business stakeholders to develop the strategy for all  One to One marketing campaigns and lifecycle programs.
• Provide strategic oversight of the One to One marketing programs, utilising segments insights, reporting and analytics to optimise campaign activity, and ensure initiatives are effectively integrated into the Allianz Marketing strategies.
• Lead, influence, integrate and execute campaigns and lifecycle programs within the divisional Portfolio(s) to deliver business and customer objectives.
• Working with key stakeholders to establish and manage the necessary infrastructure to effectively measure, track and report on campaign performance and effectiveness to business stakeholders, including governance and prioritisation forums.
• Management of the One to One marketing budgets, including planning, targets and forecasts, tracking, and monthly results reporting across all activity to optimise and increase efficiencies and effectiveness.
• Lead and manage the build and deployment of 1:1 campaign activity in Adobe / Salesforce campaign automation platforms.

About you

• Tertiary qualifications in Marketing, Communications or equivalent.
• Extensive experience in marketing strategy and marketing execution preferably within Financial Services or Insurance.
• Extensive experience in data driven marketing and utilising analytics to drive value.
• Demonstrated experience in agile marketing execution.
• Salesforce or similar MarTech systems, software, databases, reporting, and communication tools.
• Strong project, program management, budget and risk management skills with high attention to detail.
• Demonstrated commercial focus and acumen, with advanced budget management skills and experience.
• People leadership skills with proven ability to lead, coach, and empower people to develop marketing capabilities and their potential.

What's on offer

• Be part of a team that’s open-minded, supportive, and genuinely focused on customer outcomes.
• A sense of belonging in the workplace, where you are welcomed and encouraged to bring your most authentic self to work.
• An employer that is committed to supporting your work/life balance and is always open to conversations about flexible & remote working.
• Access to over 10,000 on-demand learning resources and programs, to support you in taking control of your career development.
• insurance products. Deals and discounts across a great range of retail, tech, and travel brands, and offers for health and well-being.
• Initiatives to support your financial wellness through selected discounted Allianz insurance products, superannuation matching, salary sacrificing, novated leasing and our referral bonus scheme.
• The opportunity to take part in our Employee Share Purchase Program- own a piece of your employer.

About Allianz 

At Allianz, we care about everything that makes you, you. We believe in an equitable workplace that celebrates diversity and inclusion, where people of all genders, ages, religions, sexual orientations, abilities, and work statuses are not only welcomed, but valued for the perspectives and talents they bring to work.  We are committed to fostering an environment where everyone can thrive, grow, and contribute their unique perspectives to our collective success and reach their fullest potential.

Adjustments and support

If you require any support and adjustments to participate equitably in our recruitment process, we encourage you to reach out to careers@allianz.com.au for a confidential conversation.

Join us. Let’s care for tomorrow. www.allianz.com.au/careers

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