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Distribution Marketing Manager (ETF) | Hybrid

Job Level:  Professional

Minneapolis, MN, US, 55416-1297

Due Date:  N/A
Area of Expertise:  Marketing & Design
Unit:  Allianz US Life
Job Type:  Full-Time
Remote Job:  Not applicable
Employment Type:  Permanent
ID:  2032

At Allianz Life, we are driven by our mission – we secure your future – and by our common goal of caring for tomorrow. We care for our employees by promoting an inclusive culture where everyone has the opportunity to grow and be rewarded for their success. We care for our customers by creating new products that help them protect their families and pursue their retirement goals. We care for our community by giving time, resources, and donations. And we care for the future by supporting sustainability, protecting the local environment, and promoting societal equity.


What you do:

Maintain a firm understanding of the ETF marketplace/ecosystem, with a strategic overlay that accounts for both our own distribution structure/approach, and unique product set and value proposition. Identify opportunities to drive ETF revenue results through diverse multi-channel marketing activity, and strong product positioning and content development. Create strategic marketing and communication plans, and execute in collaboration with our dedicated Agile team. Drive proactive collaboration with marketing leadership, distribution and investment management partners, and other support departments to ensure accuracy, effectiveness and on-time delivery of marketing initiatives.


Plan, execute, and manage marketing initiatives that support and drive ETF sales momentum:

* Identify market opportunities, target segments, channels, and key touch points for marketing activity.

* Develop and recommend marketing plans of action that drive results; execute in collaboration with a dedicated Agile team.

* Ensure accurate measurement and reporting of marketing results.

* Collaborate with other marketing partners to account for PR, media planning, and social marketing.

* Partner with technical subject matter experts to expand upon and improve product positioning and marketing content.


Maintain strong communications and relationships with key internal and external stakeholders:

* Build strong relationships with peers in marketing, investment management, distribution and other internal and external business partners.

* Drive communication to proactively promote and gain internal alignment on all marketing initiatives.

* Appropriately influence decisions to reflect the desired direction for marketing initiatives.

* Keep abreast of industry trends, market developments, competitive activities and programs


What you bring:


* 6-7 years’ experience required in financial services and/or investment management industry, with a minimum of 5-years in marketing in or adjacent to the ETF marketplace

* Experience in digital marketing and media planning strongly preferred


Education & license/designation

* Four-year degree required

* Series 7 and 65 preferred

* CFP, CIMA, CFA or other industry designations preferred


What we offer:

At Allianz Life, we’re proud to provide a benefits package that supports the True Balance of our employees and their families. We offer a choice of comprehensive medical and dental plan options, a generous time off plan and an outstanding 401(k) company match. Plus, our employees enjoy an award-winning campus with an array of discounted amenities, including an onsite health center, child development center, fitness facility, convenience store and two cafeterias. Our employees and leaders take an active role in shaping our culture through our Employee Resource Groups, whose activities and advocacy contribute to an environment that welcomes, includes and celebrates diversity. Our generous benefits, campus amenities and inclusive, engaged culture are among the many reasons we’re routinely recognized as a top workplace employer.


Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.  We at Allianz believe in a diverse and inclusive workforce and are proud to be an equal opportunity employer. We encourage you to bring your whole self to work, no matter where you are from, what you look like, who you love or what you believe in. We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, disability or sexual orientation.


Join us. Let's care for tomorrow.